Whiteboard explainer videos use hand-drawn illustrations and animations to convey more complex and abstract ideas in an entertaining and engaging way. With more an more things vying for people’s attention, they are a great way to hold a viewers attention long enough to deliver a full explanation of a product or service. For me they are a lot of fun because they combine a number of disciplines that I enjoy, including script writing, storyboarding, drawing, illustrating, and video production.
I’ve created a number of explainer videos for large companies, but due to restrictions on what can be shown for our own promotional purposes I do not have them referenced here. However, below is an explainer video I put together to showcase explainer videos as a product/service of Checkerboard Strategic Web Development.